Sony FE 50mm f/1.2 G Master Prime Lens (E-Mount - Full Frame)

Full day rate: $70.00

Total including 5% insurance & 10% GST : $80.85

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Sony FE 50mm f/1.2 G Master Prime Lens (E-Mount - Full Frame)

Product Description

A classic normal focal length prime lens with an updated, sleek design, the Sony FE 50mm f/1.2 G Master is characterized by its speed & relatively compact form factor. The versatile focal length suits shooting everything from street, portraiture, & landscape to documentary subjects, & the fast-maximum aperture excels in low light & controlling depth of field. Also, as a G Master lens, it features an advanced optical design for well-corrected imagery with a high degree of sharpness & clarity.

The combination of the lens's remarkable maximum f/1.2 aperture & 11-blade circular aperture mechanism contribute to the gorgeous G Master bokeh that really makes portrait & other subjects stand out.

As part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution & sharpness through the correction of a wide variety of spherical & chromatic aberrations. Additionally, these lenses feature robust & intuitive-to-handle physical designs to benefit both photography & cine applications.

Key Features:

  • Lens Mount: Sony E-Mount
  • Format: 35mm Full Frame
  • Focal-Length (MM): 50
  • Focal Length (35MM) (APS-C): 75
  • Maximum Aperture (F): 1.2
  • Minimum Focus Distance: 0.4 M (1.32 Ft)
  • Filter Diameter (MM): 72
  • Weight: 778g

How does Hire work?

For a trouble free experience please follow these steps.

Step 1:Explore the options then add your gear to the Camera Bag. If what you’re after is not listed please add it in comments or simply Contact Us.

Step 2:View your Camera Bag & select the date & duration of the hire including the desired collection time.

Step 3:Once you're done review your Camera Bag & add any special requirements in the Message field. Urban Cine will follow up with questions &/or answer your questions.

Step 4:Submit to request a quote. You'll receive a copy. Urban Cine will send you a formal quote if required.

Step 5:Pick Up & Return: Typically after 2:00pm the day before the hire, & by 11:00am the day after the hire. Picking up the day before gives you the opportunity to familiarise yourself with the equipment & check that everything is in order before your shoot the next day.

Step 6:Payment: For new customers payment is required prior or on collection. If you have a history with Urban Cine a credit account may be offered.

Step 7:Insurance & ID: To ensure insurance for hired equipment is valid Urban Cine Pty. Ltd. asks you to verify your identity. By doing so you are supplying the required 100 points of ID. This will protect both you the Hirer & Urban Cine Pty. Ltd. You will receive a text message. Just follow the prompts. For more info see OCR Labs IDKit

Step 8:Using Equipment: It’s fair & reasonable to expect the hirer has the skillset to use equipment in a respectful & professional manner.

Step 9:Report Issues: Please report equipment failures & breakages. Feedback is important. If you’re experiencing issues with equipment on set please call us asap. Often issues can be rectified over the phone.

View Terms & Conditions of Hire
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